Two Years of TAG Media: Lessons, Growth & What’s Next

Reflecting on the Journey

Two years ago, I took a leap of faith and started TAG Media Agency (TMA) with a vision: to help brands show up with clarity and confidence online. I wasn’t sure where this journey would take me, but I knew I wanted to make an impact. What started as a side hustle has grown into something bigger than I could have imagined—helping businesses thrive, building meaningful partnerships, and proving that strategy and relationships truly change the game.

Now, as I celebrate two years in business, I’m taking a moment to reflect on the lessons learned, the wins along the way, and what’s next for TMA.

Lessons Learned in Two Years

Strategy is Everything

Having a clear vision and game plan has been a game-changer for both TAG Media and our clients. I can’t count how many times I’ve heard clients say that clarity was the missing piece, and once we put a strategy together, everything started falling into place. Strategy isn’t just about planning… it’s about creating a roadmap that brings a brand’s vision to life. Helping clients find that clarity and become more confident in their direction has been one of the most rewarding parts of this journey.

Relationships Matter

Building relationships has been my favorite part of being in business. Over the past two years, I’ve stepped out of my comfort zone, met incredible people, and built connections that have opened doors I never expected. There’s something special about having people think of you when challenges arise and knowing you’ve become their go-to solution. That trust and recognition? Unmatched.

Adaptability is Key

Navigating industry changes, shifting trends, and evolving your approach isn’t optional—it’s necessary. I’ve refined my processes, shifted my strategies, and embraced change, even when things didn’t go as planned. Adaptability, paired with accountability, has been a huge part of my growth. The ability to pivot and improve is what keeps businesses thriving.

Consistency Pays Off

We’ve all heard it before, consistency is key. Whether it’s content, branding, or client communication, showing up consistently builds credibility. But beyond that, it makes you better. I’ve learned that consistency isn’t just about discipline; it has to be something you genuinely want. When you’re aligned with your purpose, showing up isn’t just a task… it’s part of who you are.

Betting on Yourself Works

If you don’t show up for yourself, who will? Taking a leap of faith… starting TAG, moving to Houston, and stepping fully into entrepreneurship was a huge risk. But now, I’m seeing the seeds I planted start to bloom. Every opportunity, every win, every lesson—it all started with me betting on myself. And I’d do it all over again.

Celebrating Wins

Celebrating wins has honestly been tough for me, I think because I’m always deep in the work. It’s like, yes, we did it… now what’s next? But hitting two years in business? That’s not small, and I had to pause and acknowledge it, even if it’s just through this blog post.

We’re growing. We’re becoming a trusted name. From helping clients boost their brand visibility to launching TAGline (this very blog!), every milestone is a reminder of why I started. And if these past two years have taught me anything, it’s that the journey deserves to be celebrated.

What’s Next for TAG Media Agency?

So… what’s next for TAG? Honestly, we’re just getting started. We’re continuing to grow, solidify our reputation in strategy and brand building, and explore new ways to support small businesses. I’ve been thinking a lot about expansion—maybe even diving into the world of PR and media relations 👀 but for now, the focus is on showing up, delivering results, and building something sustainable.

A Thank You

To everyone who has supported TMA over the past two years, thank you! Whether you’ve worked with me, shared my content, sent a referral, or simply cheered me on from afar, your support has meant everything. This journey wouldn’t be the same without you.

If you’re ready to take your brand to the next level, let’s make year three even bigger… together. Here’s to the future of TAG Media Agency! 🥂✨

-TG🤎